Pricing Your Broward County Home to Rent

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If you’re looking to rent out your home in Broward County, setting the right rental price might seem confusing. If you set it too high, it might deter potential tenants. If you set it too low, you might have difficulty covering your costs.  

We’ve created the following guide, which includes various factors to consider when deciding the rent, to help you navigate this process. So, let’s get started! 

Estimating the Market Value of Your Home

Estimating the market value of your home is a crucial first step. Here are the necessary steps to calculate it:

1. Research the current market value: Look up the sales price of similar homes in the area. You can find this information online or directly from your local real estate agents. 

2. Compare to similar homes: Compare the prices of homes that are similar in size, style, and location to yours. This will give you a better idea of the market value range for your home.

3. Factor in condition and amenities: The condition of your home and its amenities can also affect its market value. For instance, a home with a new kitchen and an updated bathroom will be worth more than a similar home without such renovations.

4. Consider area factors: Location is key when it comes to estimating the market value of your home. Factors like nearby schools, crime rates, and access to public transportation can all affect the market value.

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5. Consider timing: The time of year can also impact the market value of your home. If it’s a seller’s market, your home could be worth more.

6. Get a professional appraisal: The best way to get an accurate market value for your home is to get a professional appraisal. This will give you an accurate figure that considers all of the factors mentioned above.

Based on the market value, you can determine the rent you want to charge for your property. You can also set the appropriate security deposit, and determine the length of the lease.

Determining the Maximum Price You Should Charge for Rent

The maximum rent you should charge is based on the market value of your property. To calculate your maximum rent, determine the market rent for similar properties in your area. Then, include additional costs like taxes and insurance, as well as any fees you might charge. Finally, add 10-20% to the total to account for costs you may incur while renting out the unit.

Here’s how to determine the market rent in your area: 

1. Research the rental market in your area: Check out online rental sites to get an idea of what similar properties are renting for in your area.

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2. Talk to a local real estate agent: Real estate agents can provide you with valuable insights into your area’s rental market. Agents can tell you what similar properties in your area are going for. 

3. Calculate the average rent in your area: Once you have gathered data from rental sites and agents, you can calculate the average rent in your area. Take that amount and use it as a baseline for your maximum rent.

4. Set your maximum rent: Once you have the average rent in your area, you can set your maximum rent. Set your maximum rent slightly above the average amount to ensure you’re getting the best possible price for your property.

You should also look into any rent control ordinances that might impact what you can legally charge for rent. 

Setting a Reasonable Security Deposit

Security deposits are an important tool for protecting your rental unit, such as from potential damages caused by tenants. Make sure to understand the regulations related to security deposit amounts in Florida

In Broward County, single-family homes can be charged no more than two months’ rent as a security deposit. Multi-family dwellings can be charged up to three months’ rent. 

When setting your security deposit amount, determine whether to ask for a flat fee or a percentage of the rent. Generally speaking, if you live in an area where rents tend to be higher, such as Broward County, it makes sense to stick with a flat fee, as it may prevent overcharging tenants. 

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Seeking Professional Help 

Renting out a home in Broward County may feel like an intimidating task, but you can make the process smoother by teaming up with TrueNest Property Management. 

With our expertise, you can be sure to get the most from your rental property. TrueNest provides a variety of services including market analysis, local regulations advice, and marketing strategies for attracting tenants. We also offer guidance on setting an appropriate rental rate that is fair yet profitable for you.

To further promote your rental property, TrueNest offers online listing capabilities with quality photos and descriptions. We also offer offline advertising options through our established relationships with real estate agents. 

In addition to these services, we will give you valuable advice on effective tenant screening policies, such as credit checks or background checks, as well as security deposits and other fees associated with renting out a property in Broward County


Renting out a home can be a difficult task, but you can get started with these simple steps. For best results, reach out to TrueNest Property Management today and seek a consultation.